We designed an app that helps plan, budget, and split costs between travel buddies.
Client
Last Light Productions
Year
2021
Services
Content Strategy
Development
Market Research
Branding
UX/UI
Design
Taking the boring parts of finances and merging with the excitement of roadtrip planning and accessibility of Venmo
Splash and Onboarding
When a user opens napsac, they will go through a Sign In/Sign Up and onboarding process before able to start planning their trip. Once an account has been set up, users will input their trip details and have the option to import itinerary, link bank accounts, link travel companions, and edit their trip route. The Dashboard is home to all details needed during the trip.
Once all the boring stuff is set up, user has the option of linking with roadtrip partners to share details. The app will analyze user data and planned roadtrip and create a budget based on the information.
The Visuals
A nod to the north star and a knock off of the Northwest, it’s not hard to capitalize on the brand that vanlifers have already made for themselves. Keep it simple, and give them what they want. The star representing financial guidance is showcased in images that showcase freedom.
C84 M65 Y56 K53
#21343C
C73 M46 Y39 K10
#507281
C60 M46 Y40 K09
#6F7880
Headlines:
Avenir Bold
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 1 2 3 4 5 6 7 8 9 0 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 1 2 3 4 5 6 7 8 9 0 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 1 2 3 4 5 6 7 8 9 0
Paragraphs:
Avenir Light