Lookbook for an organic handmade clothing line inspired by the dustbowl era.
⸺ Creative Brief
Highlight strong independent women wearing hand crafted clothing, melding organic fabrics and earthtones.
⸺ Concept Development
Through direct collaboration with the designer, we crafted a concept that perfectly captured the aesthetic of her new line, emphasizing organic materials and incorporating raw imagery to evoke a distinct visual allure.
⸺ Storyboarding
Drawing inspiration from the evocative Dust Bowl era, we curated a captivating moodboard centered around iconic figures like Dorothea Lange and Woody Guthrie.
⸺ Location Scouting
Nestled in Long Island we stumbled upon a garlic farm we thought would be perfect for our shoot. Not only did we capture fantastic shots, but we also got to take home some aromatic garlic.
⸺ Production
Styled by Helen Anstis
HMU by Lauren Pinkleton
⸺ Effects
Our objective was to achieve a blend of old-world charm and contemporary flair. With a subdued color palette, we sought to evoke the nostalgic essence of colorized vintage photographs, creating a unique fusion of the past and the present.